Image of a custom hang tag.

The Different Applications of Hang Tags

Have you ever wished that there was a way to add just a little more information to the packaging or label of one of your products? Whether you have some new, exciting information or just didn’t have enough space before, some more marketing real estate can be a real benefit for promoting your goods. Thankfully, there’s an answer to your problems: the hang tag.

A good hang tag is more than just a bit of paper dangling from the neck of one of your containers. A strategically-placed tag can help you get your customers excited over special deals or share key information that they should know. Even better, well-designed hang tags help you engage your audience in a variety of ways without you ever having to swap out your current packaging for something that can simply be added on to your products.

Another benefit of hang tags is that they’re extremely versatile. There are several industries that can take advantage of hang tags. Here are a few examples of the different applications of hang tags.
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Image of cannabis product labels

Important Considerations for Cannabis Labels

A good label helps you sell your products, whether you provide oils, edibles, or any other cannabis-related goods. However, you just can’t slap any old label to a container and expect it to work.

Both your customers and the law have expectations for your labels, so you’ll need to consider both legality and presentation before you send them out to the masses. Here are some considerations you should think about when you’re ready to invest in cannabis labels.
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Image of a custom flexible die.

What Does Die Cut Mean?

For how valuable die cutting is to labels and other printed materials, it’s not uncommon that people don’t know what “die cut” means. The purpose of die cutting is easy to understand – to cut clean, consistent edges – but the process can be a mystery to people in need of precision-cut labels and other items.

While you certainly don’t need to be a die cutting expert – that’s what we’re here for – it helps to understand the basics of die cutting so that you know what you may or may not be able to do, and also considerations for designing a custom shape.
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Growler Tags: Designs, Styles, and Examples

Beer cans and bottles aren’t the only containers that need to look good for your customers. Growler tags play an important dual role; showcasing your brand and providing key information. Hang tags should be treated with just as much love and care as any other beer labeling. As a digital printing business, we have a few ideas of how you can create outstanding hang tags for your growlers.
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Image of a beer bottle design by a beer label designer.

Where Can I Find a Beer Label Designer?

Even a good beer can fail if nobody buys it. The craft beer market is growing rapidly, with global data company Nielsen citing that craft sales are up more than 65 percent in the past five years. If you want a nice piece of that multi-billion-dollar pie, you need to make sure your product stands out in a very competitive crowd.

Your beer label is going to be the first thing shoppers will see, so you need to attract their eyes before you can convince their taste buds to go on a second date. A professional beer label designer can create a label that not only sticks out on shelves, but also allows you to tell a story about the beer that you’ve lovingly crafted.
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From Farmers’ Market to Supermarket

We love a good farmers’ market, and summer is prime time for these open-air affairs. Local growers and makers show up and peddle their wares to further fund their growing and making capabilities. Not only are they fun for quality minded shoppers, farmers’ markets spark local economic growth. That barbecue sauce, jam, coffee, or what-have-you (with its crafty hand-drawn label), is priced to move…and so the customer stocks up and everybody is happy. But, eventually, the end of the season comes and foot traffic isn’t readily available. How can local producers continue to sell their wares when they’re so reliant on the farmers’ market crowds? Read more

A Day in the Life of a Digital Label Printer

If you’re able to sit down with Phil, consider yourself lucky. He’s a busy guy, and he wears many hats. Having been with Blue Label for over four years, Phil’s official title is Systems Manager, but he’s also (unofficially) known as our Jack of All Trades and Fixer of All Problems. What do all of these titles mean? Let’s hear it from the man himself.

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