Image of a beer bottle label design.

Designing Beer Labels: Sizing and Dimensions

A good beer label design needs a proper canvas. When it comes to beer bottle labels, that canvas only affords you a few square inches of space, so it’s crucial that you know what dimensions you’ll work with for your next masterpiece.

The overall size and dimensions of your bottle or can label depends on a few key factors. Once you identify what you have to work with, you can create a canvas that will hold your new beer label design.
Read more

Image of wine label printing capabilities for wineries and vineyards.

How Three Wineries Used Wine Labels to Tell Their Stories

A good wine label does more than just provide customers with a brand name and basic information. Each label can tell the story of your winery, providing a first impression that allows buyers to get a good feeling about your product.

At Blue Label, we’ve worked with several wineries to print custom labels that combine form and function in many ways. Here are three wineries that used custom wine labels to tell specific stories about their products.

Read more

Image of a custom hang tag.

The Different Applications of Hang Tags

Have you ever wished that there was a way to add just a little more information to the packaging or label of one of your products? Whether you have some new, exciting information or just didn’t have enough space before, some more marketing real estate can be a real benefit for promoting your goods. Thankfully, there’s an answer to your problems: the hang tag.

A good hang tag is more than just a bit of paper dangling from the neck of one of your containers. A strategically-placed tag can help you get your customers excited over special deals or share key information that they should know. Even better, well-designed hang tags help you engage your audience in a variety of ways without you ever having to swap out your current packaging for something that can simply be added on to your products.

Another benefit of hang tags is that they’re extremely versatile. There are several industries that can take advantage of hang tags. Here are a few examples of the different applications of hang tags.
Read more

Image of cannabis product labels

Important Considerations for Cannabis Labels

A good label helps you sell your products, whether you provide oils, edibles, or any other cannabis-related goods. However, you just can’t slap any old label to a container and expect it to work.

Both your customers and the law have expectations for your labels, so you’ll need to consider both legality and presentation before you send them out to the masses. Here are some considerations you should think about when you’re ready to invest in cannabis labels.
Read more

Image of a custom flexible die.

What Does Die Cut Mean?

For how valuable die cutting is to labels and other printed materials, it’s not uncommon that people don’t know what “die cut” means. The purpose of die cutting is easy to understand – to cut clean, consistent edges – but the process can be a mystery to people in need of precision-cut labels and other items.

While you certainly don’t need to be a die cutting expert – that’s what we’re here for – it helps to understand the basics of die cutting so that you know what you may or may not be able to do, and also considerations for designing a custom shape.
Read more

Growler Tags: Designs, Styles, and Examples

Beer cans and bottles aren’t the only containers that need to look good for your customers. Growler tags play an important dual role; showcasing your brand and providing key information. Hang tags should be treated with just as much love and care as any other beer labeling. As a digital printing business, we have a few ideas of how you can create outstanding hang tags for your growlers.
Read more