Jombucha being brewed for a business .

Key Compliance Considerations You Need to Know for Your Kombucha Labels

Once an underground sensation, kombucha is becoming big business. According to The Specialty Food Association, the kombucha market had $1.5 billion in sales in 2017 and is expected to grow 23 percent over the next five years. However, the growing kombucha market is drawing attention from more than just thirsty customers, which makes proper packaging even more important than before.

A kombucha label is more than just a way to brand your products. It also serves as a compliance tool to ensure that your products are labelled in accordance to any government regulations. Here are some important areas that can directly impact labels for kombucha.
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An assortment of bottles with custom beer labels.

How Independent Brewers Can Stand Out Against Big Brands with Custom Beer Labels

With no signs of the beer market slowing down any time soon, shelf space continues to grow—along with the competition for consumers’ attention. While big beer brands spend millions on advertising each year to ensure that customers recognize their cans or bottles, independent brewers need to make an immediate, in-store impression. So how can independent brewers make their packaging stand out on the shelves? We’ve put together a few ideas.
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Cannabis product that needs a label.

3 Big Cannabis Label Design Trends in 2018

Labeling for the cannabis industry can be difficult. Marketing marijuana and marijuana-infused products is a tricky balancing act that forces you to consider both the legal requirements for cannabis packaging as well as your business’s brand. There’s also plenty of competition in an industry that’s growing fast.

A great label plays a big role in making sure that your products succeed. If you’re trying to make your cannabis labels stand out, we’ve identified three growing design trends that can give you the inspiration you need.
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Fresh food for organic food labels.

The Requirements for Organic Food Labels

Organic food is serious business. The U.S. Food & Drug Administration (USDA) has a strict set of standards for ingredients to qualify as organic, but the regulations don’t stop with the product.

Labels for organic food products are also judged by special regulations. While general food and beverage labels must comply with the laws set by the USDA, any label with the term organic must also comply with the standards and regulations of the National Organic Program (NOP). NOP, which is overseen by the U.S. Department of Agriculture (USDA), sets some clear standards for which products can use the term “organic.”
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Finished custom keg collars ready to be shipped.

What You Need to Consider When Investing in Keg Collars

A good keg collar can play several roles for your brewery. Not only is it a great way to share information, it also serves as a key compliance tool and a way to help sell more of your products. Of course, a poorly-made keg collar isn’t going to do your business any good. It’s important that you check off all the following criteria when you’re ready to order custom keg collars.
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Selection of custom labels for handmade products on Etsy and other online crafts stores.

Why You Should Invest in Custom Labels for Handcrafted Products

The market for handcrafted products is booming, but that also means that there’s plenty of competition. Esty alone has roughly 1.9 million active sellers in its marketplace, so it’s important to do what you can to make sure your goods stand out from the rest of the crowd. One way to do this is to invest in custom labels for your products.

Whether you sell jewelry, health and beauty supplies, or any other homemade goods, custom labels can help give your products an edge over other sellers both before you sell them and after your customer receives their order. Here’s a quick rundown of some the advantages of high quality, custom labels for your products.
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Wine bottle label with photography of a dog.

6 Bottle Label Printing Trends for 2018

Bottles come in all shapes and sizes, from the classic beer bottle to the much smaller containers for vape juice. Regardless of size or industry, custom bottle labels play a key part in making sure that people take note of the bottle and its contents, which is why companies are always trying to find new ways to attract consumers. Here are six of the more intriguing bottle label printing trends for 2018.
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A collection of digitally printed product labels for small businesses.

6 Questions You Should Ask a Digital Label Printer

It takes a lot of hard work to put out a great product, so you shouldn’t damage your brand’s image with a subpar label. Great packaging plays a critical role in promoting your products, so it can be very advantageous for small businesses to invest in digital label printing.

However, you shouldn’t settle for just any digital label printing company. Some research and pointed questions can help you find the right label printing company for your business. To help your search, here are six key questions to ask a potential printing partner to gauge if they have the right blend of capabilities and customer service for your company.
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HP Indigo digital printing press for variable data printing.

Advantages and Uses of Variable Printing for Labels

You don’t need to personally meet your customers to give them a personalized product experience. Thanks to digital printing technology, your product label can do that for you.

Variable data printing allows businesses to customize and personalize their labels through digital printing. Back in 2013, Coca-Cola started a personalized brand campaign in which it printed “nearly 800 million personalized bottle labels for the campaign, using more than 10,000 names, in more than 10 languages and five alphabets.” In 2016, Diet Coke launched the “It’s Mine” campaign, in which every single 12-ounce glass bottle label featured a different design.

While Coca-Cola had a lot of success with their campaigns, you don’t need to be a massive company to leverage the benefits of variable printing. All it takes are a few ideas and a digital printing company with the technology to make it happen.
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