Fresh food for organic food labels.

The Requirements for Organic Food Labels

Organic food is serious business. The U.S. Food & Drug Administration (USDA) has a strict set of standards for ingredients to qualify as organic, but the regulations don’t stop with the product.

Labels for organic food products are also judged by special regulations. While general food and beverage labels must comply with the laws set by the USDA, any label with the term organic must also comply with the standards and regulations of the National Organic Program (NOP). NOP, which is overseen by the U.S. Department of Agriculture (USDA), sets some clear standards for which products can use the term “organic.”
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Finished custom keg collars ready to be shipped.

What You Need to Consider When Investing in Keg Collars

A good keg collar can play several roles for your brewery. Not only is it a great way to share information, it also serves as a key compliance tool and a way to help sell more of your products. Of course, a poorly-made keg collar isn’t going to do your business any good. It’s important that you check off all the following criteria when you’re ready to order custom keg collars.
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Selection of custom labels for handmade products on Etsy and other online crafts stores.

Why You Should Invest in Custom Labels for Handcrafted Products

The market for handcrafted products is booming, but that also means that there’s plenty of competition. Esty alone has roughly 1.9 million active sellers in its marketplace, so it’s important to do what you can to make sure your goods stand out from the rest of the crowd. One way to do this is to invest in custom labels for your products.

Whether you sell jewelry, health and beauty supplies, or any other homemade goods, custom labels can help give your products an edge over other sellers both before you sell them and after your customer receives their order. Here’s a quick rundown of some the advantages of high quality, custom labels for your products.
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Wine bottle label with photography of a dog.

6 Bottle Label Printing Trends for 2018

Bottles come in all shapes and sizes, from the classic beer bottle to the much smaller containers for vape juice. Regardless of size or industry, custom bottle labels play a key part in making sure that people take note of the bottle and its contents, which is why companies are always trying to find new ways to attract consumers. Here are six of the more intriguing bottle label printing trends for 2018.
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A collection of digitally printed product labels for small businesses.

6 Questions You Should Ask a Digital Label Printer

It takes a lot of hard work to put out a great product, so you shouldn’t damage your brand’s image with a subpar label. Great packaging plays a critical role in promoting your products, so it can be very advantageous for small businesses to invest in digital label printing.

However, you shouldn’t settle for just any digital label printing company. Some research and pointed questions can help you find the right label printing company for your business. To help your search, here are six key questions to ask a potential printing partner to gauge if they have the right blend of capabilities and customer service for your company.
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HP Indigo digital printing press for variable data printing.

Advantages and Uses of Variable Printing for Labels

You don’t need to personally meet your customers to give them a personalized product experience. Thanks to digital printing technology, your product label can do that for you.

Variable data printing allows businesses to customize and personalize their labels through digital printing. Back in 2013, Coca-Cola started a personalized brand campaign in which it printed “nearly 800 million personalized bottle labels for the campaign, using more than 10,000 names, in more than 10 languages and five alphabets.” In 2016, Diet Coke launched the “It’s Mine” campaign, in which every single 12-ounce glass bottle label featured a different design.

While Coca-Cola had a lot of success with their campaigns, you don’t need to be a massive company to leverage the benefits of variable printing. All it takes are a few ideas and a digital printing company with the technology to make it happen.
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Bottle labels printed for a distillery.

Bottle Label Printing Considerations for Distilleries

No spirits bottle deserves a boring label. Distilleries live and die on the success of their products, and labels give you a chance to tell your story and give consumers a sense about the quality and personality of your products within a few seconds, whether they’re in the store shelf or behind the bar.

Of course, great designs don’t automatically translate into a great spirits labels for distilleries. There are many parts of the bottle label printing process that can factor into the end result, whether it’s a special printing capability or a challenge with the bottle itself. Here are a few factors you should consider when your distillery needs a new bottle label.
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Waterproof labels in an ice bucket.

Considerations for Waterproof Labels

After investing time and money to create great labels for your products, it would be a shame for them to peel off. Certain products are destined to encounter moisture, whether they sit in a cooler, sweat after being refrigerated, or encounter water during the application process. While not all labeling plays well with water, there are ways to allow labels to stay strong and look great even after they’ve been exposed to moisture. Here’s what you should consider when investing in waterproof labels.
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Embossed labels for distilleries and spirits.

What are Embossed Labels?

Who doesn’t want their labels to stand out on the shelf? The aesthetic appeal of a label plays a crucial part in whether people will purchase your product. Fortunately, embossing is one printing method that can make your labels stand out, both figuratively and literally.

Label embossing is a special technique that presses specific designs into your labels, thus making them actually “stand out” from the typical flat label surface. This capability is a popular feature for a variety of products, such as wine labelshealth and beauty labels, and other options.
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