Label design isn’t easy. There’s no question about it, some projects are more complex than others, but every project is complex and requires attention to detail. A reliable and experienced printer will definitely reduce the likelihood of making a mistake, but even the best printer can’t spot every mistake. We’ve compiled a list of five common label mistakes, what causes them, and how they can be prevented. Hopefully this makes your life a little easier.
Designing a good label is hard. It takes a good concept, an understanding of the technical applications, a good designer, and a printer that can get it all right. But here’s the scary thing, even if you do everything right to create a great label, you could still end up with boxes full of useless packaging. Why? Consistency. Just because a label was right one time doesn’t mean it will be the next. Really, you might be thinking, in the age of the iPhone and Netflix, printers still haven’t figured out how to make labels look the same every time? Well, the answer to that is that some have and some haven’t, and you need to be able to tell the difference. The difference is the process they are using to create the label. Flexographic is an analog process that requires a lot of judgment and ‘eyeballing’ whereas digital printing is, well, digital. Here are the main areas digital printing can help maintain label consistency:
Blue Label Digital Printing
3750 Lancaster New Lexington Rd SE Suite 21 Lancaster, OH 43130 Call: 1-866-506-2583 Email: email@example.com
High Quality Digital Labels
Blue Label Digital Printing is a label printing company specializing in custom label manufacturing for beer, wine, specialty foods, spirits, health and beauty, ejuice and more. Our HP Indigo Digital Presses give us the ability to run small and large batches with three to five business day turn around times.